{"id":4296,"date":"2026-04-13T21:05:00","date_gmt":"2026-04-13T21:05:00","guid":{"rendered":"https:\/\/represent.rs\/?p=4296"},"modified":"2026-04-21T10:01:16","modified_gmt":"2026-04-21T08:01:16","slug":"gliss-confidance-program","status":"publish","type":"post","link":"https:\/\/represent.rs\/en\/gliss-program-samopouzdanja\/","title":{"rendered":"Gliss program samopouzdanja"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4296\" class=\"elementor elementor-4296\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64aab79 e-flex e-con-boxed e-con e-parent\" data-id=\"64aab79\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23cc36bb e-flex e-con-boxed e-con e-parent\" data-id=\"23cc36bb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e87e34b e-con-full e-flex e-con e-child\" data-id=\"e87e34b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bdf5102 e-con-full e-flex e-con e-child\" data-id=\"bdf5102\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-786e0838 e-con-full e-flex e-con e-child\" data-id=\"786e0838\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-da91340 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"da91340\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><b>PROGRAM SAMOPOUZDANJA<\/b>\nSchwarzkopf Gliss\n\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d921fcc e-con-full e-flex e-con e-child\" data-id=\"d921fcc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-57119677 e-con-full e-flex e-con e-child\" data-id=\"57119677\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-245539dc elementor-widget__width-initial rep-modern-text elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"245539dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Kako smo kroz Schwarzkopf Gliss Program samopouzdanja osna\u017eivali \u017eene za li\u010dni i profesionalni razvoj?<\/p><p>Zajedno sa brendom Schwarzkopf Gliss radili smo na projektu koji prevazilazi klasi\u010dnu beauty komunikaciju i ulazi u prostor stvarnog osna\u017eivanja \u017eena. Kroz Program samopouzdanja kreirali smo platformu koja \u017eenama pru\u017ea konkretna znanja, podr\u0161ku i inspiraciju za sigurnije kora\u010danje kroz tr\u017ei\u0161te rada, razvoj karijere i li\u010dni napredak.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4a64992 e-flex e-con-boxed e-con e-parent\" data-id=\"4a64992\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-97a97c1 e-con-full e-flex e-con e-child\" data-id=\"97a97c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6cdd3b2 elementor-widget elementor-widget-video\" data-id=\"6cdd3b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/OJJhODty8oM&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-378d91a9 e-flex e-con-boxed e-con e-parent\" data-id=\"378d91a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-17801861 e-con-full e-flex e-con e-child\" data-id=\"17801861\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-564047ad e-con-full e-flex e-con e-child\" data-id=\"564047ad\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7a6711c6 e-con-full e-flex e-con e-child\" data-id=\"7a6711c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4da79d02 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4da79d02\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Izazov<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5594c50a e-con-full e-flex e-con e-child\" data-id=\"5594c50a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5dced8f8 e-con-full e-flex e-con e-child\" data-id=\"5dced8f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bcd059 elementor-widget__width-initial rep-modern-text elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6bcd059\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Znali smo da savremena komunikacija beauty brendova mora da ponudi vi\u0161e od proizvodne poruke i klasi\u010dne kampanjske vidljivosti. U ovom slu\u010daju, izazov je bio da se brend Schwarzkopf Gliss pozicionira kroz relevantnu, dru\u0161tveno korisnu i emotivno sna\u017enu platformu, koja \u0107e imati stvarnu vrednost za \u017eene kojima se obra\u0107amo.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f320512 rep-modern-text elementor-widget elementor-widget-text-editor\" data-id=\"f320512\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dodatni kontekst dao je i sam uvid da se mnoge \u017eene suo\u010davaju sa izazovima koji uti\u010du na njihovo samopouzdanje, posebno kada govorimo o tr\u017ei\u0161tu rada, promeni karijere, predstavljanju sebe i profesionalnom razvoju. Zato nije bio dovoljan samo komunikacijski koncept \u2014 bio nam je potreban strate\u0161ki format koji povezuje brend, edukaciju, zajednicu i konkretan benefit za u\u010desnice.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2028092 e-flex e-con-boxed e-con e-parent\" data-id=\"2028092\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b462684 e-con-full e-flex e-con e-child\" data-id=\"b462684\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1792ccc e-con-full img-ai-gener-anim e-flex e-con e-child\" data-id=\"1792ccc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-131217f elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"131217f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bizlife.rs\/wp-content\/uploads\/2025\/05\/Henkel-100.jpg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-146703a e-flex e-con-boxed e-con e-parent\" data-id=\"146703a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-32532e4 e-con-full e-flex e-con e-child\" data-id=\"32532e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-47b9cb2 e-con-full e-flex e-con e-child\" data-id=\"47b9cb2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ec48535 e-con-full e-flex e-con e-child\" data-id=\"ec48535\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-108ad59 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"108ad59\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Re\u0161enje <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74a2dac e-con-full e-flex e-con e-child\" data-id=\"74a2dac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-164fba4 e-con-full e-flex e-con e-child\" data-id=\"164fba4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-715fdd6 elementor-widget__width-initial rep-modern-text elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"715fdd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Na\u0161 pristup bio je da oko brenda izgradimo smislen i koristan program koji \u017eenama nudi stvarnu podr\u0161ku. Schwarzkopf Gliss Program samopouzdanja koncipiran je kao edukativna platforma posve\u0107ena osna\u017eivanju \u017eena na profesionalnom i li\u010dnom planu, kroz dva ciklusa \u2014 prole\u0107ni i jesenji \u2014 i kroz pa\u017eljivo osmi\u0161ljene module koji pokrivaju klju\u010dne teme razvoja.\n<br><\/p><p>\nProgram je obuhvatio teme kao \u0161to su izbor zanimanja, pisanje CV-ja, razgovor za posao, rad u timu, upravljanje stresom, promena karijere i li\u010dni razvoj, uz uklju\u010divanje relevantnih stru\u010dnjaka i ambasadorke programa Marije Kilibarde. Na taj na\u010din povezali smo edukativni sadr\u017eaj, inspirativne govornike, iskustvo u\u017eivo i jasan brend purpose u jedinstvenu celinu.\n<br><\/p><p>\nOvakav pristup nam je omogu\u0107io da spojimo vi\u0161e va\u017enih ciljeva u jednom projektu:\n<\/p><p>\nda brend pozicioniramo kroz stvarnu vrednost, a ne samo kroz promotivnu poruku, da izgradimo emotivno relevantnu i korisnu platformu za ciljnu grupu, da kroz edukaciju i zajednicu osna\u017eimo dugoro\u010dnu vezu izme\u0111u brenda i korisnica, da komunikaciju pretvorimo u iskustvo koje ostavlja stvaran trag.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9bd8379 e-flex e-con-boxed e-con e-parent\" data-id=\"9bd8379\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6904bf7 e-con-full e-flex e-con e-child\" data-id=\"6904bf7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ab428fb e-con-full e-flex e-con e-child\" data-id=\"ab428fb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b34aeb0 e-con-full e-flex e-con e-child\" data-id=\"b34aeb0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d54327 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"5d54327\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rezultati<br><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ee45ee e-con-full e-flex e-con e-child\" data-id=\"6ee45ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e5b953c e-con-full e-flex e-con e-child\" data-id=\"e5b953c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4d03f2 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"a4d03f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul class=\"rep-stats-list\">\n  <li>Vi\u0161e od <span class=\"rep-count\" data-target=\"100\">0<\/span> objava u doma\u0107im i stranim medijima<\/li>\n  <li>Preko <span class=\"rep-count\" data-target=\"500\">0<\/span> online prijava<\/li>\n  <li><span class=\"rep-count\" data-target=\"10\">0<\/span> vrhunskih predava\u010da<\/li>\n  <li><span class=\"rep-count\" data-target=\"9\">0<\/span> edukativnih modula<\/li>\n  <li>Nastavak programa i u <span class=\"rep-count\" data-target=\"2025\">0<\/span>. i <span class=\"rep-count\" data-target=\"2026\">0<\/span>. godini<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3914f1 elementor-widget elementor-widget-html\" data-id=\"b3914f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script>\nconst counters = document.querySelectorAll('.rep-count');\n\nconst animateCounter = (counter) => {\n  const target = +counter.getAttribute('data-target');\n  const duration = 1200; \/\/ ms\n  const stepTime = 16;\n  const totalSteps = duration \/ stepTime;\n  const increment = target \/ totalSteps;\n\n  let current = 0;\n\n  const update = () => {\n    current += increment;\n\n    if (current < target) {\n      counter.innerText = Math.floor(current);\n      requestAnimationFrame(update);\n    } else {\n      counter.innerText = target;\n    }\n  };\n\n  update();\n};\n\n\/* trigger kad u\u0111e u viewport *\/\nconst observer = new IntersectionObserver((entries) => {\n  entries.forEach(entry => {\n    if (entry.isIntersecting) {\n      animateCounter(entry.target);\n      observer.unobserve(entry.target);\n    }\n  });\n}, { threshold: 0.6 });\n\ncounters.forEach(counter => {\n  observer.observe(counter);\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e150966 e-con-full e-flex e-con e-child\" data-id=\"e150966\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a6c799f e-con-full e-flex e-con e-child\" data-id=\"a6c799f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ded4958 img-ai-gener-anim elementor-widget elementor-widget-image\" data-id=\"ded4958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/sharemontenegro.me\/wp-content\/uploads\/2026\/03\/Naslovna-1280x859.png\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-753b49b e-con-full e-flex e-con e-child\" data-id=\"753b49b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1ef0767 e-con-full e-flex e-con e-child\" data-id=\"1ef0767\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-054a0cc e-con-full e-flex e-con e-child\" data-id=\"054a0cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c0e415 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4c0e415\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Zaklju\u010dak<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71379a5 e-con-full e-flex e-con e-child\" data-id=\"71379a5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-79ea8ed e-con-full e-flex e-con e-child\" data-id=\"79ea8ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-51dbce5 e-con-full e-flex e-con e-child\" data-id=\"51dbce5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9679a6a elementor-widget__width-initial rep-modern-text elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"9679a6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"rep-text-block\"><p>Kroz Schwarzkopf Gliss Program samopouzdanja pokazali smo da sna\u017ean brend ne gradi odnos sa publikom samo kroz kampanju, ve\u0107 kroz inicijative koje imaju stvarni smisao i dugoro\u010dnu vrednost. Ovaj projekat nam je omogu\u0107io da spojimo brend purpose, edukaciju i komunikaciju u platformu koja ostavlja i emotivan i prakti\u010dan efekat.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b334e00 e-con-full e-flex e-con e-child\" data-id=\"b334e00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d09655 elementor-widget elementor-widget-html\" data-id=\"4d09655\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script>\nconst counters = document.querySelectorAll('.rep-count');\n\nconst animateCounter = (counter) => {\n  const target = +counter.getAttribute('data-target');\n  const duration = 1200; \/\/ ms\n  const stepTime = 16;\n  const totalSteps = duration \/ stepTime;\n  const increment = target \/ totalSteps;\n\n  let current = 0;\n\n  const update = () => {\n    current += increment;\n\n    if (current < target) {\n      counter.innerText = Math.floor(current);\n      requestAnimationFrame(update);\n    } else {\n      counter.innerText = target;\n    }\n  };\n\n  update();\n};\n\n\/* trigger kad u\u0111e u viewport *\/\nconst observer = new IntersectionObserver((entries) => {\n  entries.forEach(entry => {\n    if (entry.isIntersecting) {\n      animateCounter(entry.target);\n      observer.unobserve(entry.target);\n    }\n  });\n}, { threshold: 0.6 });\n\ncounters.forEach(counter => {\n  observer.observe(counter);\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c342a9b e-flex e-con-boxed e-con e-parent\" data-id=\"c342a9b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-39cf1e3 e-con-full e-flex e-con e-child\" data-id=\"39cf1e3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50be1fc elementor-widget elementor-widget-shortcode\" data-id=\"50be1fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1473b341 e-flex e-con-boxed e-con e-parent\" data-id=\"1473b341\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6a739014 e-con-full e-flex e-con e-child\" data-id=\"6a739014\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47dd79e3 elementor-widget elementor-widget-html\" data-id=\"47dd79e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t <div class=\"rep-led-ticker-white__track\">\n    <div class=\"rep-led-ticker-white__group\">\n      <span>.PR.<\/span>\n      <span>.digital.<\/span>\n      <span>.sadr\u017eaj.<\/span>\n      <span>.eventi i AI u jednom sistemu.<\/span>\n      <span>.vi\u0161e industrija.<\/span>\n      <span>.fokus na merljivom ishodu.<\/span>\n    <\/div>\n\n    <div class=\"rep-led-ticker-white__group\" aria-hidden=\"true\">\n      <span>.PR.<\/span>\n      <span>.digital.<\/span>\n      <span>.sadr\u017eaj.<\/span>\n      <span>.eventi i AI u jednom sistemu.<\/span>\n      <span>.vi\u0161e industrija.<\/span>\n      <span>.fokus na merljivom ishodu.<\/span>\n    <\/div>\n  <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33acdc7c e-flex e-con-boxed e-con e-parent\" data-id=\"33acdc7c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4cbb0b6 e-con-full rep-cta-liquid e-flex e-con e-child\" data-id=\"4cbb0b6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-263aee70 e-con-full e-flex e-con e-child\" data-id=\"263aee70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-364342cf e-con-full e-flex e-con e-child\" data-id=\"364342cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23770c4e elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"23770c4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Spremni\u00a0kada\u00a0\nvi\u00a0budete\u00a0spremni\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41adf598 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"41adf598\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tOd\u00a0hitnih\u00a0izazova\u00a0do\u00a0kvartalnih\u00a0ciljeva,\u00a0pretvaramo\u00a0ih\u00a0\nu\u00a0jasan\u00a0plan,\u00a0miks\u00a0usluga\u00a0i\u00a0operativni\u00a0model koji\u00a0ima\u00a0smisla\u00a0\nza\u00a0va\u0161\u00a0tim,\u00a0bud\u017eet\u00a0i\u00a0cilj.\u00a0\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d4eb393 e-con-full e-flex e-con e-child\" data-id=\"5d4eb393\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ed1ef31 elementor-invisible elementor-widget elementor-widget-html\" data-id=\"4ed1ef31\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;bounce&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t\t\r\n      <a href=\"https:\/\/represent.rs\/kontakt\/\" class=\"rep-half-hero__btn3\" target=\"_blank\">\r\n        <span class=\"rep-half-hero__btn-pill\">\r\n          <span class=\"rep-half-hero__btn-label\">ZAKA\u017dI SASTANAK\r\n<\/span>\r\n        <\/span>\r\n\r\n        <span class=\"rep-half-hero__btn-circle\" aria-hidden=\"true\">\r\n          <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\">\r\n            <path d=\"M7 17L17 7M17 7H9M17 7V15\"\r\n              stroke=\"black\"\r\n              stroke-width=\"2\"\r\n              stroke-linecap=\"round\"\r\n              stroke-linejoin=\"round\"\/>\r\n          <\/svg>\r\n        <\/span>\r\n      <\/a>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1759ab9f e-con-full rep-cta-liquid e-flex e-con e-child\" data-id=\"1759ab9f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f232eff elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"2f232eff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<section class=\"hero-chat hero-chat--consult\">\r\n  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});\r\n})();\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>PROGRAM SAMOPOUZDANJA Schwarzkopf Gliss Kako smo kroz Schwarzkopf Gliss Program samopouzdanja osna\u017eivali \u017eene za li\u010dni i profesionalni razvoj? Zajedno sa brendom Schwarzkopf Gliss radili smo na projektu koji prevazilazi klasi\u010dnu beauty komunikaciju i ulazi u prostor stvarnog osna\u017eivanja \u017eena. Kroz Program samopouzdanja kreirali smo platformu koja \u017eenama pru\u017ea konkretna znanja, podr\u0161ku i inspiraciju za sigurnije [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"page_builder":"","footnotes":""},"categories":[25],"tags":[],"class_list":["post-4296","post","type-post","status-publish","format-standard","hentry","category-case-studies"],"_links":{"self":[{"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/posts\/4296","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/comments?post=4296"}],"version-history":[{"count":12,"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/posts\/4296\/revisions"}],"predecessor-version":[{"id":6184,"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/posts\/4296\/revisions\/6184"}],"wp:attachment":[{"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/media?parent=4296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/categories?post=4296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/represent.rs\/en\/wp-json\/wp\/v2\/tags?post=4296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}