AI AD FOR DESIGNER
When we work for ourselves, it only means one thing – AI and creative work will unite and no one can stop them.
We wondered how to use AI to fail all expectations, but in the best possible manner.
With an ad for designer, we demonstrated that AI could help, but that people and their ability to understand other people and their needs were irreplaceable.
Challenge
All agencies look for designers. All ads are the same. Or similar. We usually cannot tell a difference between them. We aimed to find a candidate that stood out, so we also had to stand out from the others looking for recruits.
Solution
We posted our AI ad for designer on social media and people were so delighted that as many as 265 of them shared it on Instagram alone!
You can imagine how cool it was when people wanted to share it with friends!
And the ad depicted situations for which we needed a designer urgently.
Results
- 0+ job applications
- We even won the UEPS AI Award
- And, most importantly - we won Dragan, our new designer
Conclusion
And, once again – we won Dragan, as the best possible result imaginable.
People remembered that we were the ones with creative ads.
We learned that AI could lead us to the best people.
We are here for those who want us to design a campaign for creative use for them.